I recently joined a Korean-Canadian film crew, Visually Unboxed, over the summer and then decided to create huge goals for it... And now we are proud to say that we are working on a three year plan with the first step being a registered start up next summer. To prep for it, we found ourselves a client, a Korean start up called Hello!Geeks and started working with them to create an Indiegogo campaign video and content guidance.
First news is that Indiegogo--or any crowdfunding campaigns--just do not happen by putting up some content and clicking submit. Who knew that it takes so much work and digestion of channel-specific analysis? Indiegogo is different from Kickstarter. They work with a different algorithm called the GOGOFACTOR.
Today, I'm just going to outline our key findings from our "a look into Indiegogo" report we made for our friends in Korea. ** Originally written in Korean, translated for my blog.
And here is where I will leave you guys. I did dissect each step-by-step process of pre-during-post Indiegogo campaign, but this blog post is a teaser.
I will keep y'all posted on Hello!Geeks's Indiegogo campaign we are launching in about two months!
Working hard to find peace within myself but to spread knowledge.
Knowledge is money, wisdom is reward. Feeling humbled these days with the time I have and don't have as a small fish (more like algae? plankton?) in a big pond.
It accumulated a ton of curiosity as its sole purpose is to send yo's to friends. What does that even mean? It means I tap on your name on the screen and it sends a push notification saying that I just yo'd you. Sometimes (and I still haven't figured out why it's only sometimes) the phone says "yo" out loud in this mechanical manly tone, "yo~" Listening to it "yo" is EXTREMELY satisfying and instantaneously makes your day 400 times better.
The problem with Yo (as an app) right now is its decline in popularity. Just like how it had shot to the top of the app store, now it is just another app floating in the appsphere. There are talks about how Yo is a revolutionary app opening the doors into a new level of push notification strategies... but isn't this taking everything a little too far? Isn't this the model example of the North American way of flourishing everything with words for depth? Though we all know what is shallow and what is not, we are all prone to influences. When embellishments are smartly stated, they have the power to disorient the audience into believing in them. In all optimism and fast-paced world of technology, let's see how Yo turns itself around. Until then, I'm having a ton of fun Yo-ing three contacts. THREE. So sad. Therefore, I am searching for more friends on Yo.... add me @ rachelchungg and we can Yo all day...!!!!!!!
On a side note, there's apparently this new social networking portal opening that is going to be strictly emoji-only. If you've IM-ed with me before, you know how critical emoticons are to my well-being and heightened level of communication. I've already reserved my Emoji.li username. Maybe you'd like to do so? Then we can be friends on the two of the world's "dumbest" + "minimalistic" apps.
A simply dashing picture of Amelia Earhart. Female pilot. Lots of dark circles. Hehehehe. Go to Google's home page today to find a cute doodle of her and a single engine plane.
Pretending to be a feminist for the day! Hurrah!!!
American Apparel SHEEEEEEERRRRR NAIL POLISH !!!!!!!!!!!!!!!!!!!!
American Apparel does it again...... WOOS ME INTO THEIR STORE to support their awful company and CEO Dov Charney. It's a crime that the world has done to keep him alive -- a crime especially to women. Gugh.
Anyhow, they just launched a SUMMER LIMITED EDITIONof SHEER nail polish which means that you can do all these AMAZING OMBREstuff AT HOME. Lalallalallaaa. Not even that... how COOL is that when you can tell your friends that you just got SHEER nail polish. WOOOAAAAHHHHHHH. I want all six. ALL SIX PLEASE !!!
They retail for $9 each and you can get them at your nearest AA locations or online !
Read up hon buns on Hollywood's most powerful stylists ! I wish to be one of them, maybes. Not really. Idk.. Article on Fashionista - CLICK HERE CLICK HERE CLICK HERE ! My personal fave ? Elizabeth Stewart, she styles CATE BLANCHETT !!!
And to continue our Hollywood theme. Meet Johnny Depp and his two (not-his-wife) women ! HOT HOT HOT HOT. SIZZLING BOILING HOT HOT HOT HOT. Moss + Ryder-
IT'S A CHAIR ! IT'S A SOFA !! IT'S MADE OUT OF CHOPSTICKS !!!
...and it's from Japan.... sigh. As we all know, Japan is going through a major crisis which is world-threatening in my opinion. Everything's a mess and I just get more depressed every time I watch the news, listen to the radio or even go on Twitter. We must carry on with our heads held high and visualize a better future by helping and assisting the world to come back into normal pace. Each second we spend to mourn and grieve is outweighed by each second we spend to help, donate, and pray ! WOW, well I sound like a preacher !!!! Enough talk. Back to this great great piece of art + innovation !!
It took 3 months work + 8000 chopsticks. It sits three people. Everybody a warm welcome to Yuya Ushida !!!!!
Kube's theater chairs. Aren't they slick + compact !? I'll buy them for my house. I'll attach them to a random wall and we can just sit on them to stare at the wall across from us. #PROCRASTINATION101
HI HI HI HI HI STEFANO !!!!! W W W W W W W W W W W W STEFANO !!!!!!!!!!!!!!!!!!!!! HI HI HI HI HI STEFANO !!!!! W W W W W W W W W W W W STEFANO !!!!!!!!!!!!!!!!!!!!! HI HI HI HI HI STEFANO !!!!! W W W W W W W W W W W W STEFANO !!!!!!!!!!!!!!!!!!!!!
2) Found a new male model that I'm obsessed with, but of course not as much as Yuri Pleskun. He is the LORD of male models, I tell ya. Well anyways, this new one's name is ADRIEN SAHORES. Relatively new to the industry having walked two seasons now. HE IS HOT and talented !!
3) I'll be starting to help out with some articles for String Magazine ! Vancouver's online culture magazine. I'm thrilled to be undertaking this project but pretty nervous as well. Hopefully it'd go well all according to the plan..... Haha, I better start collecting those karma points !! EEK !
GUESS WHAT GUUYYYYZZZZ AND GALLLLLZZZZZZZZ ~~ BLOG IS WIDER AND WIDER, OH DID I MENTION THAT IT'S WIDER !? THIS MEANS BIGGER PICTURES WIDER PICTURES BIGGER VIDEOS WIDER VIDEOS MORE RAMBLING PER LINE LINE LINE
GUESS WHAT GUUYYYYZZZZ AND GALLLLLZZZZZZZZ ~~ BLOG IS WIDER AND WIDER, OH DID I MENTION THAT IT'S WIDER !? THIS MEANS BIGGER PICTURES WIDER PICTURES BIGGER VIDEOS WIDER VIDEOS MORE RAMBLING PER LINE LINE LINE
GUESS WHAT GUUYYYYZZZZ AND GALLLLLZZZZZZZZ ~~ BLOG IS WIDER AND WIDER, OH DID I MENTION THAT IT'S WIDER !? THIS MEANS BIGGER PICTURES WIDER PICTURES BIGGER VIDEOS WIDER VIDEOS MORE RAMBLING PER LINE LINE LINE
Just wanting to share more. No harm. Inspirations from the past two weeks or so. Getting back to the blogging habit.
BEAUTIFUL. Found it on Style Bubble. A blog you should all have stumbled upon on the world wide web. Feather accessories for both sexes. I was more attracted to these for males. It was the feather's vulnerability that killed it. Instead of STRONG shoulder pads, here we have soft feathers.
Only in Nippon. Last week, I was out Downtown, roaming the vintage stores with Tiff, a great girl, when I was approached my two Japanese guys asking me if I was Japanese in Japanese. Again, out of JAPN 150 habit, I replied "No, I'm Korean" in Japanese. We laughed. As if I can speak any more Japanese than that. I want to live there. I need to go there. Buy me a kotatsu ?
Never Let Me Go written by Kazuo Ishiguro I give 100 billion thanks to my friend for lending me this book ! Today, I finally finished it and am delighted how different yet similar the book and the movie were.
The movie was definitely more haunting with its visuals and sounds (including the many silent scenes of landscapes). However the characters could be perceived totally differently with the book. Whereas in the movie, I thought that Kathy H. was always in the right and Ruth in the wrong, it was totally the opposite in the novel. I now have this connection and pity with Ruth while I seem to detest Kathy's deliberate actions. Oh, she's the worst. She seems to be the weak, kind-hearted girl, but OH DON'T BE FOOLED. She's so sneaky and deliberate in the most "peaceful" ways.
Well that's enough ranting from me. Read it yourself and watch the movie, too !!!!! Here's the trailer starring Keira Knightley and Carey Mulligan.
Erin Wasson, looking lost as ever. RRRUVS.
Kate Moss TRAAASHED. RRRUVS.
Oh, and a little bit of interesting news regarding the US. There's the huge site that's been launched for the gay military workers: OUT MILITARY. Well, now that Obama has worked out the Don't Ask; Don't Tell, I guess they are going full out and open. Still, it's still a shocker how fast the world moves these days. (Obviously I found this out through Twitter; sadly, I don't read the paper and Twitter is the perfect alternative. Hehe !)
OKAY !! BACK TO SCHOOL TOMORROW !! LET'S DO THIS, 2011.
서울전자음악단 In English, they are known as Seoul Electronic Band.
I found out about them today. I browse through too much music these days; so many hours spent listening to happy music, awful music, crappy shit, just pure junk and sometimes, treasure finds !!!! I've been making more playlists than the amount of times I go poo !! ..I know that sounded disgusting, right !? But it's a serious problem right now; I've been praying for a better errr.. bowel (!?!?!) system lately.
ANYWAYS !! MOVING ON !! Seoul Electronic Band is made up of three members, led by 신윤철 (Shin Yoon-chul). They got together in 2004 and since then have completed two full albums. 2010 has been an exceptional year for them, winning many awards from Korea Music Awards !
I like them because I feel that they have flair. There are many many many Korean indie bands that I dig and listen to, but a handful of them have no character. Meaning that they all seem to sound the same and make music under a certain type of Korean indie bands. However, this band at first seems to make similar music, but then something about the songs give them edge. Seoul Electronic Band's songs has a bit more soul than usual, has cheerful lyrics for once, and they take time building the climax into the songs. I've grown to appreciate the latter aspect. Before, I had no patience and if the song wasn't exciting by the first 23 seconds, I'd kill it with bitterness.
This past summer has been a handful of blockbusters as usual. But the following two extremely successful movies had truly different marketing approaches. Despicable Me and Inception both swept the box office during their opening week, respectfully, $56 million USD and $63 million USD. The two opened within a week of each other, Inception opening a week later on around 300 more screens. However the hype each had before the opening was TOTALLY DIFFERENT !!
Despicable Me had launched SIX TRAILERS !! And had started with shorter trailers even more than a year before the opening week !!!!! The kids were reciting the key dialogues from the trailers WAYYYY before the movie had even opened !! On the other hand, Inception had only launched ONE trailer very near the opening date. There was no interactive movie website nor a lot of posters.. In fact, it was a pure genius work of WORD OF MOUTH marketing !!!! With its full cast including the Leo Di Caprio and a whopping trailer showcasing the hotness, ahem, of Joseph Gordon-Levitt and the serious money involved with director, Christopher Nolan.
Well that's it for the marketing spiel. I'll embed all the trailers for kicks. Watch them when you are bored from studying damned managerial accounting.
Meet LOCAL NATIVES from Los Angeles. Their sound is straight from LA and nowhere else. I was introduced to them through my good friend, Sam. She casually and somewhat forcefully opened my eyes to music back in the day, and she dutifully still keeps that task up !! LOVE YOU !! But my beloved Sam aside, really. Get a taste of them. They are so good that even their awful band name is growing on me. Hope this band sparks something inside and that you can loosen a few screws inside your brain and start doing junk that you'd regret later on. Keep dreaming. HOMEPAGE: http://www.thelocalnatives.com/home.html MYSPACE: http://www.myspace.com/localnatives
Their layouts are too cool to be true. Exceptional aesthetic tastes, yo. Gotta love high tech bands like these. SO NEW AGE +0+ !!
Their big song (plus AWESOME music video; I mean, who DOESN'T love flying compost !?!???!).. Airplanes by Local Natives