Recently going over a few files, I came across Swash's spring summer 2010 lookbook. Swash is a small thing not really well known over here in North America. Based in London, it is a fashion partnership between Sarah Swash and Toshio Yamanaka who both studied fashion design at Central Saint Martins College of Art and Design. Every collection that they come out with is a brilliant mix of patterns and prints and quite heavily Japanese-inspired, though it pulls off the total British vibe. That's what makes Swash breathtaking, in my opinion anyways.
Swash's Spring Summer 2010 Lookbook
Yamanaka had also completed various courses in technical fashion design and trained as a pattern cutter at Kingston University and the London College of Fashion. His technicality totally shows through and maybe this is why they can also construct successful menswear accessories. I personally love their BIG bags that seem to be so big that you can probs fit your whole life in it. Hehe.
Swash grew in Japan then won lots of awards in Europe. What we want is for them to branch out into North America, and for that to happen... North Americans should start opening up to a stronger silhouette, funkier architecture, and anything goes prints. Let's have more fun with our clothes, shall we ?
Swash's scarf designs Spring Summer 2011
All about animals, dogs, zebras, slinkys, giraffes, basically anything goes. Not just the animal prints, but also the animal HEADS. These are scarf designs, but they design beautiful clothes that include turbans, wide-legged jumpsuits, maxis, draperies, leggings, and even to simple tees. Such an eclectic mix of character and vitality !!! LOVE !!!!!!
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